A trend from the early 1930s-- the image is printed vignetted in a black background. The image is tinted and the black background is embellished with gold designs. Aren't they great? Sometimes a similar thing was done with dye-toned cards--but that is a story for another day!
These were made by a few of the different publishing houses, although all the ones I own happen to be from PC Paris.
You will notice these have a look of silver tarnish around the edges-- this is what is known as silver mirroring or silvering out, a process of deterioration that occurs in silver gelatin (ie, regular black-and-white) prints. It is most marked in dark areas, and since these have a lot of dark areas, well! I think it actually looks rather pretty in this case, but it is worth noting that it is not the original appearance-- the black would have been purely matte black.
(The identification number of this postcard, in the bottom right, is exactly consecutive to the one above. So far this is the only instance I have of two exactly consecutive cards, though I have a couple that are very close.)
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